Core Industries
Data capture & field operations solutions for FMCG, Field Marketing, Market Research, Field Sales & Field Service industries
FMCG
Grow Live enables field personnel to be more effective and efficient by streamlining field processes. Custom activities defined by managers allow field reps to collect data on anything from competitor activity to in-store promotional compliance, supported by digital image capture. Orders can be placed from the field, improving inventory management, while contact and outlet details can be managed on a per-outlet basis from the web and handheld client. Static capture elements such as product and outlet fields are trackable over time and stored with the outlet profile. Additionally or as an alternative option, data can be captured and submitted from the web using Grow Live over HTTP (Echo). Grow Live gives managers greater control and total visibility of field force performance ensuring they are able to make quick decisions from business intelligence generated from the field.
Market Research
The Grow Live handheld client improves the efficiency of field market research teams by reducing paperwork and allowing proper validation of survey results. Grow Live over HTTP (Echo) allows market researchers to submit questionnaire responses over the web instead of via fax or telephone, reducing communication costs. Results are collated by the Grow Live web suite for comprehensive data analysis and graphical reporting.
Field Sales
Grow Live improves the productivity of field sales representatives by maximising contact time with customers and enabling field reps to pursue lead generation over time-consuming paperwork. Instant feedback from the field allows managers to monitor the progress of their field team and direct activities as required with the ability to push calls instantly over the air.
Field Service
Grow Live enables field management to monitor activities as and when they are completed, providing an immediate measure of field service team performance. For field personnel, less time at the office collecting forms and call schedules equates to more service calls, increased productivity and increased profitability.